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Best Practices

Broadcasting and event software: What to know for your digital event

  • Be simple for your audience to access and navigate — user experience is key!
  • Allow customization of colors, fonts, and images so the virtual event is an extension of your organization or brand
  • Allow you to design the experience of your virtual event, not just the look and feel of your event
  • Feature engagement opportunities, like chat and Q&A, throughout the platform so your audience can easily interact with speakers, exhibitors, and peers
  • Allow for multiple sponsorship opportunities throughout to increase revenue through your event
  • Give your team detailed reporting so you can quantify value (and share key insights with sponsors)
  • Integrate with your existing event solutions to cut down on manual work leading up to your event, like importing audience data
Freeman
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